On the Google+ Your Business team, we love seeing businesses get social with their customers. We’re regularly wowed by the creativity and pizzazz we see on Google+ pages, and we wanted to share how we get social on our page.
1. Keep it fresh. Starting the conversation is half the battle, but come back with updates! A makeover, revamped services, special promotions -- all interesting news to your customers.
2. Stick around. Seeing responses come in from our new posts makes us smile, and we think you’ll agree. Hang out for a little while after you post news and see how your audience reacts. You can even post quick answers to questions.
3. Speaking of hanging out... Host ‘em! We use Hangouts to interact with users in real time, mix up our media, and get a little Googley. It’s the highlight of our weeks. Really.
4. Not-so-strictly business. Keep your posts relevant to your customers, but occasionally, offer a little glimpse behind the scenes. It’s fun and personal. We just can’t resist posting about the fun we have every now and then.
5. Ask questions? Let your customers know that you want to hear from them. Ask them questions, and learn about what they’d like to see.
6. +You. However you like to get social, your customers are sticking around to hear from you. Let your personality show in your updates, since you’re the star!
Posted by Jade Wang, Google+ Your Business team
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